The intent of this issue 17 was to photograph a revolution in motion in several cultural spheres, some close, some distant, all characterised by the need to disrupt institutionalised practices. 
What was Counterculture? And what is it today? 
With these questions the reflection with the students began. Through archive research, interviews with protagonists and scholars, with their own graphic inserts on the slogans and themes of Counterculture and the valuable insights of two PhD students, the students tried to recount, with their own perspective and cultural background, this extraordinary period that revolutionised our culture and that we still find in our everyday lives today. In their expressive research, the students were able to involve the SwissTypefaces Foundry, who granted the use of their fonts for the entire project. In addition, various facets of visual communication were addressed, ranging from layout design, page layout, illustration, type design and photographic research. 
The magazine is not intended to have the last word on Counterculture, but it is a story about young people demanding change.
Given the multiplicity and diversity of the content, the need arose to implement the magazine with additional materials (video, audio and images); this was made possible through a digital approach, through the addition of augmented reality content, to be enjoyed directly on the magazine with the aid of smartphones (Artivive App), and a website with the function of an archive.
The 'magazine object' was also designed with the theme in mind and experimented with different expressive solutions through the use of different papers (environmentally friendly - FSC, PEFC and EcoLabel), visible binding, pantone colour and pad printing on the back.